Nordic Imagine Campaign

3x Explainer Video & Intro / Juli 2019

I have had the pleasure of helping Deloitte with making 3 Explainer videos and a “presentation video” for the page from start to finish. For there Imagine campaign about how the future might turn out and what kind of challenges they have to deal with in different working fields. Made from the perspective of the decision-makers in each field, there have succeeded to adapt and overcome new challenges.


Have been responsible and made the whole production from start to finish except for manuscript. Including Art Direction, Illustration, sound design, and animation.


After Effect, Illustrator, Photoshop, InDesign


Moodboard version 1  |  OBS! Not original work! Made with content from variable sources.

01 Define the Style

I presented the client with optional moods direction, there is based on their own guidelines, inspiration, and wishes. So we knew what look and feel we wish to proceed with.
Then the client was presented with custom-made styles to choose from, narrowed down from the mood board process. So they could get a clear idea of how the chosen look and feel would end up being on the final result and would be addressed.


Choosen Style

02 Draft Storybord

For making the best possible story, it begins with getting my ideas and thoughts down on paper as doodles and sketches. So I can’t get conscious about challenges, what works, and be able to tell the story as strong as possible.


03 Storybord

Then I proceed with making the storyboard and animatic of it. There continue to help me with address challenges and testing my ideas. It then got delivered for approval as animatic with dummy speak and music, but also as a .pdf with further explanation.

04 Final Frames

The next face where we looked at how everything would end up looking and feel.
Was delivered for approval as an animatic with final speak and music and a .pdf with further explanation.